Older? Sure.
Wiser? I'd like to think so.
But I know one thing for sure: If you're an encore entrepreneur, AI can be a game-changer — if you can get past the nonsense.
No jargon. No fluff. Probably some humor and just
enough snark to keep it real .
Can I Help You?
I wear three hats (figuratively; I look ridiculous in even one hat). I’m an AI coach, speaker, and writer — but the goal is always the same: to help you understand AI and marketing in plain language and put it to work for your business.
I Coach.
For encore entrepreneurs and small business owners who don’t want to mess around with jargon, I cut straight to what AI can do for your business. Think of me as the translator between “tech world” and “real world.”
I Speak.
Workshops and talks that won’t put people to sleep. I explain AI in plain English, sprinkle in a little sarcasm, and leave audiences with steps they can actually use the next morning.
I Write.
Not everyone enjoys sorting through buzzwords. I do. Then I turn them into articles that make sense — like the pieces I write for the Hearst Bay Area blog.
Need Advice?
Artificial intelligence is amazing — and incredibly confusing. If you're not even sure what you need, let's chat to help you get going in the right direction.
The 50+ Entrepreneur: Using AI to Explore Your Options
I'm working on a guide to help aspiring encore entrepreneurs work through the AARP Work for Yourself@50+ toolkit, but with a twist: how artificial intelligence can accelerate and strengthen each stage of the process when combined with decades of experience.
I've been posting chapters on my Substack, Older Than the Internet, but please let me know if you'd like a copy of the full guide once it's completed.
My Story
I’ve spent more than 20 years in digital marketing and over a decade teaching it at the university level. Along the way, I found my real strength was cutting through complexity — helping students and small business owners understand what they need to do to get results, without the noise or jargon.
Today, I bring that same clarity to AI and marketing, coaching encore entrepreneurs and small business owners to use new tools with confidence.
